LinkieBuy and OuiTrust formally reached a strategic cooperation to help European stores in digital transformation and Chinese market exploration using their respective advantages.

It’s reported that both parties will cooperate closely in online store construction and management, digital transformation, cross-border payment, cross-border e-commerce services and other aspects to help European stores achieve digital transformation and enter China’s e-commerce market in a legal, easy and fast way.

LinkieBuy and OuiTrust both agreed that in the era of epidemic, due to various travel restrictions, the world consumer habits have already changed in a shaking way. Cross-border e-commerce will be the main form of global trade. The huge consumption potential of China and numerous well-known brands of French appeal the two parties and accelerated their cooperation.

According to the agreement, LinkieBuy will provide a one-stop e-commerce solution to China for European businesses, it will provide services including store digital transformation, cross-border online store construction and cross-border logistics services. OuiTrust will fully exert its advantage in the cross-border settlement of Eurasian SMEs, providing European merchants with multi-currency accounts application, global collection and global payments.

LinkieBuy is a cross-border e-commerce service brand of Xingyun Group, one of China's unicorn enterprises. With the resources of Xingyun Group, LinkieBuy is committed to the digital transformation of retailers, providing multi-platform online store construction, global warehousing and logistics solutions, online store management and other full-link e-commerce trade services to promote multi-category merchants quickly enter China market. At present, its business has covered Asia, Australia, and Europe, cumulatively serving hundreds of renowned KA merchants, including global well-known retailers such as Mitsukoshi Isetan and Daimaru Department Store.

OuiTrust is the trading brand of well-known cross-border payment service provider EasyEuro and Kitakami Limited, licensed by the United Kingdom and UAB Kitakami Europe. And have recently authorized by French Prudential Supervision and Resolution Authority. OuiTrust specializes in the financial services for SMEs, providing services such as account application, card issuance, global payments, exchange and collection (Alipay/WeChatPay/ UnionPay/Visa/MasterCard). At present, its payment service has covered 130 countries and regions around the world.